SEM Specialist
Refuel Creative, Australia

This role will report to our Performance Marketing Manager. You will be taking on client accounts from Australia and the United States from both our CEO and our Performance Marketing Manager, learning from both, and continuing our efficiency and high ROAS. This role will include:

• Google amp; Bing Ads management and optimisation. Search, display, shopping and video for a range of clients across industries, countries, and both B2B and B2C.
• Building out new PPC campaigns, including keyword research, campaign structures, ad copy development, budget management and analytics.
• Proactively work with your clients and colleagues to help them get the most out of their PPC investment.
• This includes answering questions, advice, and strategy guidance.
• Setting up Conversion Tracking with Google Ads, Analytics, Tag Manager, and other relevant pixels.
• Providing support with campaigns on other platforms, including Facebook, Pinterest, TikTok, and LinkedIn.
• Putting together monthly client reporting using our Databox reporting system.
• Working with our sales and BD folk on pricing and strategy for new clients.
• Contributing towards the continuous improvement of our paid search processes and performance.

Requirements

If you’re a marketer who loves keywords, data, and the rush you get from epic results, this position is for you. We’re looking for:

• Self-driven PPC experts looking for an opportunity and prepared to do the work to get it.
• Marketers with at least 1-2 years of hands on SEM experience with Google Ads.
• Analytics nerds experienced setting up Google Tag Manager, Google Ads Conversions, Google Analytics, and Microsoft Ads Conversion Tags.
• People who share our values, and want to join the Refuel team.
• Professionals that are looking for a home where they can grow and make a position their own. There is no limit to where this position can take you if we work together.
• Experts with experience in delivering effective campaigns for clients.
• People with a good eye for detail.

Benefits

Some great reasons to work at Refuel include:

• Flexible working arrangements: Work from home or remote as needed, work the hours you need. Our team works from different locations at times that suit their lives. This role can be 0.6-1.0 FTE, and your work hours each day are flexible. Perfect for children pick up/drop off, fitting in the gym, or getting to sports practice.
• Friday team pub lunch: Share a pub meal and a drink at the end of the week with your colleagues at The Port Admiral Hotel.
• Our fast growth creates opportunities for you: Do the work, and you’ll create the opportunities for your own promotion and development path.
• Professional development and training opportunities: Dedicated PD time every fortnight, and access to training from our partners.

Job Rewards and Benefits