Loyalty Manager
Journey Beyond, Australia
Job Description
Requirements
About the company
Journey Beyond is a national business focused on bringing Australia’s most unique and iconic experiences to life. Australian-owned, Journey Beyond has a growing national footprint, and is one of the largest experiential tourism businesses in the country.
Our aim is to take guests beyond, to ignite their imagination and to transform the amazing into the breath-taking.
About the Role
Based in Adelaide, reporting to the General Manager Product amp; Loyalty, this newly created role will be responsible for the loyalty program optimisation including member acquisition, engagement and retention. This role will bring together all Journey Beyond brands to create affinity, drive advocacy and purchase behaviours across the group.
About you
Your ability to not only iterate our emerging loyalty program, but guide and shape its future development, identifying areas and opportunities for us to gain deeper insight regarding our guests and provide greater value to both our guests and partners can be demonstrated through your current experience.
You have a minimum 5 years of experience working with insights, and advising key stakeholders based upon data to assist in strategy direction and marketing campaigns to support the loyalty program growth. You have proven experience managing commercial partnerships to deliver enhanced value for the loyalty member.
Its likely you have a degree in marketing or business and enjoy the investigation piece of what drives guest buying behaviours which is supported through your analysis of complex data and business insights. You are creative, driven and have an eye to see emerging patterns, trends and market responses, influencing guest retention, engagement and value for our loyalty members and partners.
Is this for me?
You will want this job as you are a proven and accomplished Loyalty Manager who has strong commercial and marketing acumen and you need a role to demonstrate that you:
- are planned, organised and strategic
- are truly invested in the guest experience and delivering on our promise to ‘sharing special places and shaping lasting memories’
- love the idea of identifying growth opportunities and what guests see and value belonging to a loyalty program
- want to be the subject matter expert of this exciting new program across our group
If you are looking for a fast paced, dynamic team to join and immerse yourself in some of the most iconic experiences and businesses Australian tourism has to offer, then this is a unique role not to be missed!