Head of Growth, Singapore
Zapp, Australia

Experience
1 Year
Salary
0 - 0
Job Type
Job Shift
Job Category
Traveling
No
Career Level
Telecommute
No
Qualification
Bachelor's Degree
Total Vacancies
1 Job
Posted on
Feb 26, 2021
Last Date
Mar 26, 2021
Location(s)

Job Description

We are Zapp, a new startup that instantly delivers convenience essentials in mere minutes to consumers. With Covid lockdowns, this model has become more relevant than ever. We are vertically integrated: we operate our own local dark stores and employ our riders. This allows us to be close to customers, control the full consumer experience, and offer them a super slick overall experience. We just launched in London with plans to go international in the coming months. Our founders previously scaled companies such as Amazon, Jumia amp; Rocket Internet, and we are backed by some of the world’s leading VCs and entrepreneurs. You will have the unique opportunity to work alongside an experienced C-Suite and work in a fast-paced, early-stage start-up environment and be instrumental in shaping it as we grow.


We are looking for a Head of Growth who’ll lead all our marketing activities from social media and digital campaigns to advertising and creative projects. Head of Growth responsibilities include developing plans to help establish our brand, allocating resources to different projects and setting short-term and long-term department goals. If you’re a skilled Marketing strategist, able to inspire your team members, we’d like to meet you. Ultimately, you will run our Marketing department in ways that promote higher profitability and competitiveness.


Responsibilities
  • Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative
  • Prepare and manage monthly, quarterly and annual budgets for the Marketing department
  • Set, monitor and report on team goals
  • Design branding, positioning and pricing strategies
  • Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material)
  • Analyze consumer behavior and determine customer personas
  • Identify opportunities to reach new market segments and expand market share
  • Craft quarterly and annual hiring plans
  • Monitor competition (acquisitions, pricing changes and new products and features)
  • Coordinate sales and marketing efforts to boost brand awareness
  • Participate in the quarterly and annual planning of company objectives

Requirements


  • Work experience as Head of Growth, Head of Marketing or VP Marketing, preferably within our industry
  • Experience running successful marketing campaigns
  • Solid knowledge of web analytics and Google Adwords
  • Leadership skills with the ability to set and prioritize goals
  • Experience with CRM software
  • Analytical mind
  • BSc or MSc in Marketing or relevant field

Job Specification

Job Rewards and Benefits

Zapp

Information Technology and Services - Paris, France
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