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Senior Marketing Specialist Of Australia Job in Australia
GoodWe , Australia

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3 Years
0 - 0 USD
Job Type
Job Shift
Job Category
Requires Traveling
Career Level
Bachelors Degree or Above
Total Vacancies
1 Job
Posted on
Dec 13, 2020
Last Date
Mar 30, 2021

Job Description

Position Title: Senior Marketing Specialist of Australia
Location: Australia

About GoodWe
GoodWe Power Supply Technology is a global leading inverter manufacturer, ranked Top 7 by Bloomberg, IHS, and No. 1 storage inverter supplier by Wood Mackenzie in 2019. Global headquarters are based in Suzhou, China, where core production and R&D centers are located. GoodWe has more than 1600 employees all across the world, owns 8 overseas subsidiaries covering all 5 continents, and is a public listed company in Shanghai stock exchange.

With 10 years robust growth, with partnerships with customers such as OSW, Bosch, TATA Power, Krannich and Panasonic, GoodWe has built a great reputation in the global market, delivering high quality products across more than 110 countries, with over 2 million inverters installed, making great contributions to the environment by reducing CO2 emissions and saving significant electricity cost at the same time.

Job Specification

Main responsibilities:
· In charge of all marketing activities in Australia and New Zealand.
· Stipulate marketing strategies for each core market based on the local market situation.
· Help the company to manage relationships with existing solar media and identify new media partners.
· Contribute with sensible ideas to the design of GoodWe and premium brand advertisements in accordance with the company product offering and aligned with the company strategy in core markets.
· Generate content to share across solar media, ideally, content should meet the information expectations of local customers.
· Manage relationships with customers in core markets, provide them support and discuss strategic development plans from a marketing perspective. Be persistent in following up with them to develop a long-term relationship of trust.
· Coordinate with the GoodWe APAC team and with our customers to organize regular inverter training for solar installers across the region.
· Come up with creative ideas for marketing campaigns in which the company promotes specific products among a targeted group of customers.
· Maintain a regular dialogue with influential organizations of the solar industry, such as local PV associations and relevant organizations.
· Responsible for organizing and coordinating gala dinners, product training events and new product launch events.
· Work together with research & sales team, conduct market research, analyze consumer needs, market situation as well as competition dynamics that contribute to the development of marketing strategies.

· Bachelor's degree and above.
· Substantial experience with marketing management required (Minimum 3 years of marketing experience, working experience in solar inverter segment is a plus)
· Strong project management skill.
· Good communication skills and writing.
· Team work spirit.


Renewables & Environment - Suzhou, China