Senior Creative Copywriter
Lyka, Australia

Who are we?

Lyka is an Australian founded pet wellness company that’s shaking up an outdated industry and paving the way for happier, healthier pets. Despite medical advancements, animal lifespans are on the decline. Today, the average pet only reaches 37% of their full potential lifespan and statistics have shown us that many suffer from dental disease, cancer, and obesity. Simply put, the status quo is not enough.

As humans, we’ve experienced firsthand the positive impact fresh wholefoods can have on our health and wellbeing, and we believe our furry friends deserve the same. We're on a mission to do just that, starting with nutritionally balanced, wholefood meals delivered direct to doors around Australia. As the world’s most sustainable pet wellness company, we’re putting pets and our planet first one bowl at a time.

Today, we are proud to share we’ve served almost 30 million meals to puppers and their parents across Australia, and this is just the beginning. Our vision is to create multiple nutritional products, adding disease prevention meals and supplements, and expand into new markets.

Currently, we have a team of 200+ pet-obsessed and we're continuing to grow (yes, looking at you!). These carefully selected people are dedicated to building the next generation of technology and products to help empower pet parents to take control over their pet’s wellbeing.

To date, we have raised over $60M in funding from venture capital investors and pet industry insiders, who believe in our mission and ability to drive change in a stagnant industry, providing nutrition that nourishes puppers from the inside out.

Are you ready to shake things up and give pets the life they deserve? Come join our pack!

Our Mission

The time we share with our pets is being cut short. Despite medical advancements, they’re getting sicker earlier. They’re dying prematurely. The industry has it backwards prioritising treating symptoms instead of addressing the root cause. That’s where we come in.

At Lyka, we take a preventative, holistic and personalised approach to pet care. We look at the full picture, factoring in the diet, lifestyle and environment of each individual animal.

We don’t stop at symptoms, instead we dig for the root cause. We create nutrition plans unique to each pet, because it’s not just about living longer, but living well too.

Our mission is to double the average lifespan of dogs and cats by 2050.

What you'll do

• Generating creatively focused copy across all mediums including product, packaging, digital experiences and media
• Create and maintain a tone of voice that supports the brand
• Supporting and levelling up other teams to ensure our brand tone standards are met at every touchpoint
• Own our copy library for other teams to access to make sure we are reinforcing our key messages with consistency
• Contributing to creative ideation, generating compelling ideas that help win hearts and minds of our audience
• Be accountable for copy project delivery ensuring all projects are delivered to brief, on time with quality
• Support both the Creative Lead and Content Writer to deliver key projects when required
• Ensure that all copy produced is compliant with any standards and regs, where required

Requirements

• Minimum of 5+ years in creative copywriting with experience across brand, major campaigns, tactical creative through to below the line comms and packaging
• You have an excellent grasp of the English language
• Technically strong with a flair for both structured and creative writing
• You have a strong eye for detail in order to catch typos, grammatical lapses, and the different nuances of requested topics
• Experience contributing great ideas to a broader creative team beyond copywriting capabilities
• Finally, you must love dogs!

Benefits

• Work in a fast-growing start-up, experiencing what goes behind the scenes to sustain hyper-growth for a start-up with a physical product!
• Growth and Development Lyka is growing extremely quickly, which means you will have the opportunity to experience different challenges every day and progressively acquire more responsibilities as our facility and team expands. We provide an annual Lamp;D budget for you to continue your personal development.
• Work for a sustainability focused company we care about the health of our dogs and our planet. We’re proud to be Australia’s only carbon-negative and plastic-negative pet company and we’re always looking at ways for us improve sustainability practices.
• Be part of a diverse top talent team, coming from widely different backgrounds and geographies.
• 12 weeks of paid parental leave for primary and secondary carers, along sid

Job Rewards and Benefits