Campaign Marketing Manager
Onside, Australia
Job Description
Onside is a dynamic and fast-growing Agri-tech SaaS business with a vision to power the world's biosecurity. Currently in the scale-up phase, expanding rapidly and thinking globally, our team and high-performance culture reflect the business, offering an innovative workplace where our team lives and breathes Onside's standards and rituals.
We are looking for a passionate and creative Campaign Marketing Manager to lead our campaign strategy and execution to deliver against our ANZ go-to-market plan, resulting in increasing brand awareness, market demand and conversions.
You’ll have a successful background in building, executing and optimising campaigns in a fast-growing B2B SaaS environment. You’re a natural storyteller and communicator with the ability to grasp concepts easily and turn them into engaging campaigns that deliver value to our key audiences.
Responsibilities
- Develop and execute Onside’s marketing campaign strategy across various channels and report on performance
- Create engaging campaign content including campaign messaging, social, video, email, digital, eBooks, case studies and landing pages
- Distribute and repurpose content across owned and earned channels, and partner with our Digital Marketer across paid channels
- Collaborate with the sales and customer success team to align on campaign messaging, content creation, lead feedback and insights
- Partner with key industry players including enterprise customers, industry bodies and media publications on joint marketing initiatives
- Partner with our SEO agency to deliver the content plan to increase organic growth
Requirements
- Campaign marketing experience across multiple geographic markets, audiences and product types
- Strong project management skills with the ability to manage multiple projects
- Strong collaboration and communication skills and the ability to work with a dispersed team
- Strong content marketing skills with experience in briefing, writing and editing content
- Knowledge of digital marketing best practices, including SEO and SEM
- High degree of curiosity, creativity, initiative and resourcefulness
Benefits
- Craft creative campaigns that resonate across the ditch, reaching diverse audiences and shaping the future of agri-tech and biosecurity innovation.
- You will be joining a well-backed business ready to leap to the next level. There is no red tape, everybody has a voice, and every voice counts. You have a seat at the table.
- Our success comes from a hybrid working model, vibrant office space in the heart of Richmond, and a high-performance framework that includes regular feedback, recognition and learning opportunities.